From a label perspective, what's your take is on Spotify so far?
I enjoy, appreciate and embrace anything that gets people to discover music. So I would say in the last 12 months, from the United States perspective, Spotify has been one of the most exciting places to discover music.
The traffic and the amount of action on Spotify is just fantastic. That's clear. The amount of people sharing music through their Facebook application on Spotify is great. The people who run Spotify -- Steve Savoca, Daniel Ek and Sean Parker -- were very sensitive to the North Americans, because they flushed out so many issues in Europe and the U.K. before it got to America. So, it's been really good what Spotify has done.
"The significance of Don Cornelius to American culture — and to the American culture business — is told nowhere more eloquently than in one brief exchange between Cornelius and singer James Brown, a story that Cornelius himself recalls in VH-1′s excellent 2010 documentary Soul Train: The Hippest Trip in America."
"If you were to trace a line that represents the energy you perceive from a song as it progresses, you’d notice that the line would generally go in a mostly-upward direction. That’s a basic songwriting principle: the energy of the end of a song should equal or exceed that of the beginning. It’s that sense of intensifying energy and forward motion that keeps listeners listening. In particular, the chorus needs to take whatever the energy level is in the verse and pump it up a bit.
When you think about “energy”, you might tend to think about things getting faster, but that rarely happens in music. Especially in pop music genres, tempos are set at the beginning, and they stay pretty much constant.
So what are the things you can do in your song to ensure that the energy your listeners get from your chorus is more than what they get from the verse? Here are 7 ideas."